Kool Kids Back-to-School event for ASAS-LA Students! September 2011
FOR IMMEDIATE RELEASE
Media Contact: Shannon Mayock
Date: September 7, 2011
2ND ANNUAL KOOL KIDS BACK TO SCHOOL FAIR ENERGIZES UNDERPRIVILEGED STUDENTS FOR A HEALTHIER, HAPPIER SCHOOL YEAR
Charity arms underprivileged students with confidence, well-being and supplies
Los Angeles, CA- All Points Worldwide and Jerry Park of Aliign, along with After-School All-Stars, Los Angeles, will host the second annual KOOL KIDS Back to School Fair on September 11th, 2011. Motivated by the credo that children are one of the most valuable assets that society has, KOOL KIDS Back to School Fair will help send underprivileged kids in grades 6-8 to school in style by providing supplies and clothing essential for academic success. By surrounding these children in an environment where they feel confident and accomplished, this event will encourage students to continue striving for success, and helps to create a positive lifestyle. Back to school has never been so cool.
KOOL KIDS Back to School will bus in children from the After-School All-Stars program to a pop up fair at the Vanguard in Hollywood (located at: 6021 Hollywood Blvd, LA, CA 90028) for an eventful afternoon filled with motivational gift giving and healthy lifestyle tips to excite and prepare students for the first day of school. Inspired to boost confidence from the inside out, the fair will offer children brand new shoes from Van’s, enabled by Soles 4 Souls; fresh new haircuts from Jerry Park and his team from Aliign, O.P.I. manicures and guidance on hygiene, lessons on being eco-friendly by Honest Tea, tips for a healthy and nutritious diet by Cabo Chips, a school supply and backpack drive by Alston + Bird, a mini yoga booth and instruction on exercise by Golden Bridge, motivational T-shirt screening by Shenangians, a hockey rink provided by the LA Kings, and cool swag and giveaways from Scion.
All Points Worldwide is a lifestyle, marketing agency that specializes in connecting brands through unique programs and partnership opportunities within the Beverage, Hospitality, Events, Music, and Entertainment industries. We have created a network of industry experts to provide unparalleled opportunities for brands to connect with their target audiences. Our Formula: Brands + Lifestyle » Key Influencer» Events » Content » Network = Influence. www.allpointsworldwide.com.
After-School All-Stars Los Angeles, After-School All-Stars, Los Angeles (ASAS-LA) is a leading after-school program provider whose programs educate, enlighten and inspire thousands of students each day through after-school activities centered around health, fitness and nutrition; the visual and performing arts; and youth leadership and community service learning. ASAS-LA brings innovative, cutting-edge enrichment programs to K-12 students that contribute to reducing drug use, crime and violence; while increasing their safety during the after school hours. The organization serves over 11,000 students at 36 schools located in deserving areas throughout LA County. Kobe Bryant is an ASAS-LA Program Ambassador. www.la-allstars.org